Cleaning Company Founders, Lisa & Hamish Macqueen, Give Advice On Marketing Automation, Marriage and Niche Marketing
How can social media work for, and grow, a cleaning business? Imagine scrolling through Facebook posts, looking at all the great food, kids and travel photos. Then, a cleaning business post pops up – a before and after photo of a bathroom that was cleaned. Sure, the cleaning team did a great job :) But, given the enormous amount of competition for someone's attention, let's face it. It is not compelling enough to stop someone from just scrolling right past it. (Honestly, who CARES about the before and after shots... if you're a cleaner, then you clean right?).... And THAT, is the whole point of the social media post – to get people to notice the company, take the time to read about its endeavours and interact with the business. In this article, our very own Director of Sales & Marketing for Cleancorp, Lisa Macqueen, shares her social media strategies for cleaning business success with Canada's Facility Cleaning and Maintenance Magazine.
Marketing Expert Lisa Macqueen Hits Amazon Best-Seller List With New Book, “Power Principles For Success – Volume 2” Lisa Macqueen recently hit two Amazon.com best-seller lists with the new business book, “Power Principles For Success – Volume 2,” co-authored with best-selling author and speaker Brian Tracy. Australia–August**, 2014 – Small business marketing expert Lisa Macqueen recently joined a select group of business leaders from around the world, along with best-selling author and speaker, Brian Tracy, to co-write the new book titled, Power Principles for Success, Volume 2: America's PremierExperts® Share Their Biggest Success Secrets For a Life of Health, Wealth, Happiness and Prosperity. The book was released on December 18, 2014 by CelebrityPress™ - a leading business book publisher. On the day of release, Power Principles for Success reached best-seller status in two Amazon.com categories - reaching as high as #5 in the “Direct Marketing” category. The book also reached best-seller status in the “Marketing” category. Lisa Macqueen contributed a chapter titled, “Dominate or Disappear – 7-Step Power Principle S-Y-S-T-E-M (Save Yourself Some Time, Energy and Money).” Lisa Macqueen helps cleaning business owners crack the code of small business success by using a
Brian Tracy Interview (Lisa Macqueen was recently seen on NBC, CBS and FOX network affiliates around the country as a guest on The Brian Tracy Show) https://www.youtube.com/watch?v=apM9moNQXMo
Sydney, AU - In a last ditch effort to appear more honest following the banking royal commission, employees at one of Australia’s top banks have finally settled in to newer and smaller offices... Although they’ve only been at their swanky new offices for a month, the only toilet in the executive office suite has already been clogged 4 times. “I’m not going to name names" said high flying senior employee and banker Ted, “but the time has come to leave a passive aggressive note for the pig involved - I mean, honestly, this person needs to go and see a doctor - he's in there twice a day for at least 20 minutes, and afterwards, it looks like a public toilet in Afghanistan. The long suffering office cleaners have already gone through 2 plungers, so now they’re just using a broomstick with a suction cup attached at the end of it to unclog the toilet. “Maybe it isn’t one person’s fault and it’s just a crook toilet” said James, the under-suspicion staffer... Management are now looking at "Royal Commission Friendly" ideas to deny staffers use of bathrooms in an effort to stamp out the behaviour.. More news to follow..
